![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjwyLhGcQ0c3Pe4JSCeunue2LLJKPQbaRYCmd0r77Q-8GgduNKV61P2CowKLfP8nDYI_avd3ePx-tEUByUKdS6e2qSCKIhCxRkFUUJ-20YSWcEXgBaQXyJECi-WQrkbZmwj9vfApgSVMak/s320/Keo+Tech+Details.jpg)
Wednesday, July 22, 2009
Smart Company for Smart Buyers
I love it when a business treats its customers as intelligent clients, rather than 'consumers'. Cattle are consumers.
Case in point - Look. The page on the KEO pedals gives real details about the reliability testing they perform. It feels good to buy a critical component from a company that brags about reliability.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjwyLhGcQ0c3Pe4JSCeunue2LLJKPQbaRYCmd0r77Q-8GgduNKV61P2CowKLfP8nDYI_avd3ePx-tEUByUKdS6e2qSCKIhCxRkFUUJ-20YSWcEXgBaQXyJECi-WQrkbZmwj9vfApgSVMak/s320/Keo+Tech+Details.jpg)
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