Sunday, March 1, 2009

Pink - it's the new white

Greg from Mud and Cowbells loves his white cycling gear. He says it exudes 'pro' style. I can't argue with that, it looks sharp. Back during cross season, I reported on a locally made pink themed cross bike. I think that pink is coming on strong. Why?
-It's different, and cyclists like their rigs to be unique
-We already shave our legs and go out in public in what other people consider underwear, why not go for broke?
-Several component makers are making good pink stuff

Case in point:
-Chris King's Pretty and Strong pink components
-Hope Components pink hydraulic brakes

Photo from

I'd sport a pair of those, just to see the looks on people's faces. Flower cutouts in the rotor? Why not.

Speaking of highly individualized bikes, check out James Huang's coverage of the North American Handmade Bike Show. All killer, no filler. Lots of pictures of good stuff.

1 comment:

-d said...

Don't forget the pink gear from FatCyclist to help Susan win her battle with cancer!